In general sense, representation is a term which implies a distance between a subject and its reproduction. This reproduction must be considered in equal way, in any form of mediated experience. However, our aim is to focus on visual representation and to expose the seams that it wants to hide.
Holography suggests a new visual universe within a culture where the visual simulation is the most effective communication system; and it let us reflect about the need for a more comprehensive definition of “image”. We can believe that future images will also be holographic and that we shall communicate more and more through them, in a delicate balance between presence and absence, immediacy and remoteness, present and past, materiality and immateriality, matter and energy.
So, what is simulation? How does it work? Does it only stick to human representations or visualizations or does it refer to a more general realm? What are the layers (technological, social, imaginative, conventional) that construct simulation? Which conflicts and power relations (in material or technological and sociocultural terms) are involved in their construction? And how do we make sense of them? Can these mechanisms be modified, enhanced, re-elaborated through artistic practice?